Privacy Policy

Last Updated: September 2, 2026

Welcome to Ashma Luxe. We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit or make a purchase through our website:

Website: https://ashmaluxe.com

By using our website, creating an account, or placing an order, you agree to the practices described in this Privacy Policy.

1. About Ashma Luxe

Business / Brand Name: Ashma Luxe
Business Address: Jhamak Lal, Liusipakuri, Siliguri, India, 734434
Country: India

Customer Support Email: contact@ashmaluxe.com
Phone / WhatsApp: +91 78639 95793

2. Information We Collect

When you use our website, create an account, or place an order, we may collect certain personal information necessary to provide our services.

The information we may collect includes:

Full Name
Email Address
Phone Number
Billing Address
Shipping Address
Order and purchase details
Account and login information
Information you provide while contacting our customer support

We collect only the information reasonably necessary to process orders, provide services, maintain customer accounts, and operate our ecommerce website.

3. How We Use Your Information

We may use the information we collect for the following purposes:

To create and manage your customer account
To process and confirm your orders
To process payments
To arrange delivery of your products
To communicate with you regarding your orders
To provide customer support
To maintain and improve our website and services
To prevent fraudulent or unauthorized transactions
To comply with applicable legal and regulatory requirements
To understand website usage and improve user experience
To measure the effectiveness of our advertising and marketing activities

We do not currently use customer email addresses or phone numbers to send promotional offers, discounts, or marketing messages.

4. Payments

Ashma Luxe may offer the following payment methods:

Cash on Delivery (COD)
UPI
Credit/Debit Cards
Net Banking
Cashfree

Payment information may be processed through Cashfree, our third-party payment service provider.

Ashma Luxe does not intentionally store complete credit/debit card details such as card numbers, CVV numbers, or other sensitive payment credentials on our website. Payment information is processed according to the applicable security and privacy practices of the payment service provider.

5. Shipping and Delivery

To deliver your orders, we may share necessary customer information—such as your name, phone number, shipping address, and order details—with our shipping and logistics partner:

Shipping Partner: Shiprocket

This information is shared only to the extent reasonably necessary to process and deliver your order.

6. Website Analytics and Tracking

Our website may use third-party analytics and advertising technologies, including:

Google Analytics

We may use Google Analytics to understand how visitors use our website, including information such as pages visited, approximate usage patterns, and website interactions.

This information helps us improve our website, products, and customer experience.

Google Search Console

We may use Google Search Console to monitor website performance in Google Search and understand general search-related information about our website.

Meta/Facebook Pixel

We may use Meta Pixel to measure advertising performance, understand website activity, and help us evaluate the effectiveness of our Facebook and Instagram advertising campaigns.

These third-party services may collect or process certain information according to their own privacy policies.

7. Cookies

Our website is built using WordPress and WooCommerce and may use necessary cookies or similar technologies required for website functionality.

These cookies may be used to:

Keep products in your shopping cart
Maintain your login or account session
Remember necessary website preferences
Support checkout and payment functionality
Improve website functionality and security

Some third-party services used on our website, such as analytics, advertising, or payment providers, may also use cookies or similar technologies.

You can manage or disable cookies through your browser settings. However, disabling certain cookies may affect some website features, including shopping cart, account, or checkout functionality.

8. Customer Accounts

Customers may create an account on our website.

When you create an account, we may collect and store information such as:

Name
Email address
Phone number
Billing information
Shipping information
Order history
Account/login information

You are responsible for keeping your account credentials confidential and should notify us if you believe your account has been accessed without authorization.

9. Marketing Communications

Ashma Luxe does not currently use customers’ email addresses or phone numbers to send promotional offers, discounts, newsletters, or other marketing communications.

We may, however, contact you when necessary regarding your order, payment, delivery, account, customer support request, or other service-related matters.

10. Sharing of Personal Information

We do not sell or rent your personal information to third parties.

We may share limited personal information with trusted third-party service providers when necessary to operate our ecommerce business, including:

Payment service providers such as Razorpay
Shipping and logistics providers such as Shiprocket
Website analytics and advertising service providers
Technology and website service providers
Government authorities or legal entities when required by applicable law

Third parties receive only the information reasonably necessary for the relevant service or legal requirement.

11. Data Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, misuse, alteration, disclosure, or destruction.

However, no method of transmission over the Internet or method of electronic storage can be guaranteed to be completely secure. Therefore, while we take reasonable steps to protect your information, we cannot guarantee absolute security.

12. Data Retention

We may retain customer information for as long as reasonably necessary for purposes such as:

Processing and maintaining order records
Managing customer accounts
Providing customer support
Maintaining business and financial records
Preventing fraud and security issues
Complying with applicable legal, tax, accounting, and regulatory obligations
Resolving disputes

The retention period may vary depending on the type of information and the purpose for which it was collected.

13. Your Information and Privacy Requests

Customers may contact Ashma Luxe regarding questions or concerns about their personal information.

At present, Ashma Luxe does not provide a dedicated online self-service facility for customers to request correction or deletion of their personal information.

However, if you have a privacy-related question or concern, you may contact us using the details provided below, and we will consider your request in accordance with applicable laws and our business requirements.

14. Children’s Privacy

Our website is intended for general customers and is not specifically directed toward children.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can review the matter.

15. Third-Party Websites and Services

Our website may contain links, integrations, or services provided by third parties, including payment, shipping, analytics, and advertising providers.

Ashma Luxe is not responsible for the privacy practices, security, or content of third-party websites or services.

We encourage you to review the privacy policies of third-party providers before providing them with personal information.

16. Changes to This Privacy Policy

We may update or modify this Privacy Policy from time to time to reflect changes in our business, website functionality, services, technology, or applicable legal requirements.

Any updated version will be published on this page with a revised “Last Updated” date.

We encourage you to review this Privacy Policy periodically to stay informed about how we handle your information.

17. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us:

Ashma Luxe
Address: Jhamak Lal, Liusipakuri, Siliguri, India, 734434
Email: contact@ashmaluxe.com
Phone / WhatsApp: +91 78639 95793
Website: https://ashmaluxe.com

We will make reasonable efforts to respond to privacy-related inquiries within a reasonable period.